Learn everything there is to know about pay-per-lead affiliate programs. Explore our experienced definition, examples, and FAQs.
Pay-Per-Lead affiliate programs
Pay-Per-Lead Affiliate Programs are a type of affiliate marketing in which affiliates are paid for each lead they generate for the advertiser. This type of affiliate program is based on the number of leads generated instead of the number of sales made.For example, a company may pay an affiliate $2 for each lead they generate. A lead could be a customer who signs up for a newsletter, a customer who fills out a contact form, or a customer who makes a purchase. The affiliate would then be paid for each lead they generate regardless of whether the lead turns into a sale or not.For example, a company may pay an affiliate $2 for each customer who signs up for their newsletter. They would then be paid for each customer who signs up for the newsletter, regardless of whether or not the customer makes a purchase. This allows affiliates to earn money for their efforts even when customers do not make a purchase.
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