I've been in B2B partner marketing over 7+ years, working across prominent technologies brands and agencies. As I look back on my time, I realized, there were no great partner marketing resources to help guide me. So, I set out to create Growann.
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Over the next few months, I'll be focused on publishing content that spans all phases of partnerships. What I've learned over the 7+ years is that there really is no one size fits all playbook for partnerships -- many of us are making it up as we go!
So, the best I can do is at least help guide other partner marketers by sharing my own experience/opinions, as well as other leaders in the space.
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ShipBob is a global logistics platform that fulfills ecommerce orders for direct-to-consumer brands.
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