Influencity enables you to discover, manage and collaborate with influencers in a very simple way. The platform is composed of a database of thousands of influencers, which includes bloggers, celebrities and social media stars. Thanks to its advanced AI algorithms, Influencity can find the perfect match for your brand or product through its automated matching system. The system is able to select the best influencers based on their audience size, engagement rate and other specific criteria that match your needs. You can even set up campaigns in less than 5 minutes! Influencity also offers an analytics dashboard where you can track all your campaigns in real time.
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The GrowScore™ is derived from a balanced evaluation of Features, User Experience, and Performance & Reliability, each rated out of 100. We calculate the final score by taking the weighted average of these parameters, offering a quick, comprehensive insight into software quality.
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After conducting thorough research and a rigorous evaluation process, we have determined whether this software includes the top 5 essential features.
Influencity positions itself as a competitive choice in the influencer management sphere, particularly appealing to small and medium-sized businesses (SMBs) due to its affordable pricing. With access to roughly 70 million influencers worldwide, the platform excels in offering a vast discovery pool, making it an excellent tool for marketing agencies tasked with orchestrating influencer campaigns for clients. However, it has room for improvement, notably lacking the ability to search for influencers by name and requiring more robust filters for TikTok influencers. Additionally, new users may find the platform's interface somewhat challenging to navigate initially when attempting to contact influencers. Among its distinctive features, Influencity boasts comprehensive functions such as in-depth influencer KPIs, the capability to build out a tailored influencer database, accurate influencer forecasting, and full influencer campaign management, setting it apart in a crowded market.
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