original design manufacturers refers to companies that design and manufacture products which are then rebranded by another firm for sale.
Example: A software company may partner with an original design manufacturer to develop a unique piece of hardware compatible with its software, rather than designing the hardware themselves. This hardware is then sold under the software company's brand. For instance, a business specializing in security software might partner with an original design manufacturer to create a custom security camera, which uses their software. The software company benefits by offering a comprehensive security solution without the overheads of manufacturing hardware, while the original design manufacturer leverages their production capabilities and designs.
Understanding original design manufacturers helps businesses strategically diversify their product lines and accelerate time to market without the risk and cost associated with establishing their own manufacturing capabilities.