About the author

Nick Cotter

With over 7 years navigating the intricate realms of marketing, and specifically B2B partner marketing, Nick has forged collaborations with top-tier tech brands, prominent agencies, and some of the industry's foremost B2B publishers and content creators. His deep immersion in both marketing landscapes showcases a trajectory of expertise and innovation. Identifying a significant void in specialized resources, he founded Growann.

The aspiration? Deliver unparalleled insights and guidance, carving out a dedicated space where the broader marketing and B2B partner marketing communities can flourish.

Email
nick@growann.com
How to Build a B2B Affiliate Marketing Program in 11 Steps

Affiliate Marketing

Read More
Is Affiliate Marketing a Pyramid Scheme? (Or legit?)

Affiliate Marketing

Read More
Affiliate Marketing vs MLM: Which Is Better in 2025?

Affiliate Marketing

Read More
Affiliate Partnership vs. Sponsorship: 6 Key Differences

Brand Marketing

Read More
Reseller Program vs. Affiliate Program: Key Differences

Partner Management

Read More
Referral Marketing vs. Affiliate Marketing: Which to Choose?

Referral Marketing

Read More
Affiliate Marketing vs. Influencer Marketing: 7 Differences

Influencer Marketing

Read More
How to Track Referrals & Set up Free Referral Tracking System

Referral Marketing

Read More